Kootenays are courting foreign entrepreneurs

15 Kootenay communities hope to attract new businesses through provincial program

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An aerial photo of the city of Trail, showing the bridge over the river in the centre of the city.

This photo is being used to promote the city of Trail to foreign entrepreneurs. — Tyler Hadikin/Stacked Films photo

Where will our newest entrepreneurs come from? A provincial program is hoping that some of them will be immigrants to British Columbia, specifically to rural areas such the Kootenays. Fifteen Kootenay communities are participating in the program.

The Entrepreneur Immigration Regional Pilot is for foreign entrepreneurs who are planning to start a new business. (It’s part of the BC Provincial Nominee Program.) Immigrants who successfully complete all requirements become eligible for permanent residency after two years.

The pilot program’s goal is for these entrepreneurs to start businesses in communities with populations under 75,000. Started in March 2019, the pilot will be delivered for a two-year period, and interest to date has been strong.

Municipalities define their economic development priorities

The Entrepreneur Immigration Regional Pilot is being implemented through regional organizations such as the Lower Columbia Initiatives Corporation (LCIC) in the West Kootenay and the Columbia Valley Economic Development Commission in the East Kootenay.

Executive assistant Rebecca Richards said that LCIC is handling Rossland and Trail. She explained that an important aspect of the pilot is matching the specific needs of the municipalities with the entrepreneurs’ business interests. Each municipality could choose three business types.

For example, Trail is looking for new businesses in these three areas:

  • Fabricated metal product manufacturing
  • Professional, scientific and technical services
  • Waste management and remediation services


Steps in the process for the entrepreneurs include filling out a business plan and sending a CV. Richards said LCIC added one more step, a video call.

“It’s a significant expense for an applicant to come to Trail,” she said. The video call helps both parties further determine if they are a good fit for each other.

KootenayBiz queried several mayors in the Kootenays, and all were enthusiastic about the pilot program.

As Mayor Clara Reinhardt of Radium Hot Springs said, “Rural communities across B.C., including the Columbia Valley, are interested in growing their full-time resident populations and supporting a resilient and diverse business community. The [Entrepreneur Immigration] pilot allows communities to target which types of businesses they want to attract.”

A woman scientist is in a laboratory with a piece of equipment.

The Kootenays have seen interest from entrepreneurs from around the world. — skynesher/iStock photo

Which municipalities are participating and why

More than 30 municipalities in B.C. are participating in the pilot program. As expected, locales close to the Lower Mainland are drawing a great deal of the interest. For example, Merritt’s economic development manager Will George said they received more than 80 inquiries in one month, as reported in a recent Business in Vancouver article.

In the Kootenays, 15 municipalities are participating in the program (see list below).

Three Kootenay mayors weighed in with their reasons for being involved in the pilot program:

  • “With our aging population, we were very interested in attracting new residents in a number of areas,” said Kathy Moore, mayor of Rossland.
  • “Participating in this program will help the Columbia Valley’s relevant business support services and local government better support newcomers, while reducing service gaps and overlaps,” said Mayor Reinhardt of Radium Hot Springs.
  • “We felt that this was a great opportunity for bringing specialized trades to our community and providing global opportunities for those in the community,” said Karl Sterzer, mayor of Canal Flats. “It is also a great way for our local people to benefit from sharing a broader scope of cultural experiences.”

Number of inquiries and site visits to date

Richards reported, “People are very interested in the program.”

For Trail and Rossland, LCIC has had at least 64 inquiries and six site visits to date. Richards explained that there are more applicants who are a good fit and will likely work through the process. (It should be noted that applicants can apply to more than one community.)

Mayor Reinhardt said, “Since this fall, the Columbia Valley has had a couple dozen inquiries. With this program, we have not had any official, pre-scheduled visits yet. However, we did have a very promising impromptu visit this past week. And another, early inquiry has found an even more efficient path to Canadian residency and will likely end up starting a business in the Columbia Valley.”

Mayor Sterzer said, “Our community specifically has not had any visits yet, but I believe that there will be a number of suitors in 2020.”

Interested entrepreneurs are from many areas of the world. From LCIC’s experience, quite a number of them are from India, the Middle East and South America. Only a few are from Europe.

A woman is smiling behind a glass door, holding an OPEN sign up to the glass.

Rossland is interested in attracting entrepreneurs in the following three areas: data processing, recreation industries and residential building construction. — PeopleImages/iStock photo

The future includes immigration

After local approval, these entrepreneurs must get provincial approval, and Richards was pleased that they’ve had two provincial approvals already.

“We’re happy with how the program is going,” she said.

Mayor Sterzer summed up his sentiments about the pilot program.

“I feel that this is an incredible opportunity for all involved,” he said. “I believe that this process will take time to unfold in our area, but like all things, with each success it will gain the positive energy that it deserves.”

Mayor Reinhardt gave her thoughts about immigration in general:

“Whether it’s for entrepreneurs or physicians or seasonal workers, we are focused on making resident attraction easier.

“Radium Hot Springs and the Columbia Valley continue to welcome and support newcomers who can help make a positive impact in our community, just as we have for generations.”

Virginia Rasch

Virginia is a writer and copy editor with Koocanusa Publications. She is an avid outdoor recreationist in all seasons and has lived in the Kootenays for 10 years. With degrees in the natural sciences, she has worked as a tour guide, an environmentalist, a writer, and a copy editor of scientific publications. Virginia now brings her passion for everything green to Kootenay Business. View all of Virginia Rasch’s articles

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