Dan Mills starts new career at High Country Sports

With a passion for the Kootenay's great outdoors, Dan Mills will be a valuable addition to the team at High Country Sports.

Former advertising professional Dan Mills is excited to bring his wealth of outdoor experience to his new job at High Country Sports. — Photo courtesy Kootenay Business

Well-known advertising professional Dan Mills is now working the retail floor at High Country Sports in downtown Cranbrook. Starting with the Kootenay Advertiser newspaper and then moving to Cranbrook Daily Townsman, Dan spent a total of 22 years as an advertising sales and marketing consultant.

In addition to his advertising role, Dan often penned humourous and informative articles and columns on a variety of outdoor topics reflecting his passion for the Kootenay's great outdoors.

Considering his love of hiking and outdoor adventure it is of little surprise that when Dan decided to change careers his new choice was at a local outdoor sporting goods retailer.  Outdoor adventurers are sure to benefit from Dan's many years of experience and insight in the local backcountry.

"I have been enjoying the new retail experience here at High Country," said Dan Mills.  "I bring a good knowledge of outdoor products with me and now I have to learn all the retail systems like the store's POS (point of sale) system."

Dan hopes to continue his outdoor writing and is looking at the possibility of starting an outdoor adventure blog.

Owned and operated by Iain Macleod, High Country Sportswear is a leading retail store offering outdoor clothing, footwear, gear and equipment for outdoor recreational activities. The store was established in 1992.

We wish Dan Mills much success in his new career at High Country Sports.

For more info on High Country Sports visit: http://betterbook.ca/profile/view/high-country-sportswear