Selkirk Signs expands

A company that offer more than meets the eye.

Selkirk Signs sells from Vancouver Island to the borders of Quebec, but their new digital and flatbed printers are something of a rarity in the region.

Typically, retailers need to order signs from surrounding metropolitan areas; however, Selkirk Signs is challenging the industry by catering to locals.

“We are the only ones in the West Kootenay using a flatbed printer,” said Jeana McDonald, project manager of Selkirk Signs. “It dries quick and it’s very affordable."

The scale of the project often determines the time required, but most projects can be completed between three to 10 days. Selkirk Signs personalizes industrial, business, government and corporate signs; they can also design logos and graphics or build magnets and decals out of vinyl. Typically, the company designs graphics for clients free of charge the first time, but the advantage of using a flatbed printer is the fact that you can use pictures instead of text.

“It’s great if you want to advertise an upcoming event in the community,” said McDonald.

People remember pictures easily and Selkirk Signs is committed to customizing orders for each client. The company has two locations in Cranbrook and another, Calgary Neon, in Calgary. The Cranbrook operation employees 30 people in-house and both locations accept orders online.

“We’re a national sign company,” said Hans Mehrle, general manager of Selkirk Signs, “and there’s a lot more to Selkirk Signs than Slater Road.”